
Fully Configurable Campaigns
Set eligibility rules, limits and conditions for every promotion without touching code.
Powerful Incentive Management for Casino and Sportsbook

GMS Prime's Bonus System lets operators create, configure and manage promotional programs from a centralized environment — separate rules for casino and sportsbook, automated cashback, and flexible wagering requirements.
Key Features
From welcome offers to VIP cashback, configure every bonus mechanic without waiting on engineering.

Set eligibility rules, limits and conditions for every promotion without touching code.
Separate bonus settings for casino and sports, configured independently.
Assign, schedule and track free spin campaigns by game, provider or player segment.
Automated welcome packages and reload offers that trigger on deposit.
Scheduled cashback calculations based on net losses, with no manual processing.
Configurable playthrough multipliers, game weighting and expiry rules.
Tiered bonus value and eligibility connected to the loyalty program.
Track redemption rates, cost and player bonus activity in real time.
Integrated Modules
Bonus rules reach every product — casino, sportsbook, CRM campaigns and gamification rewards — from one configuration.
Admin
Bonus configuration, approvals and monitoring
Player
Bonus claims, wagering progress and balances
Casino
Game-level bonus eligibility and free spins
Sportsbook
Sports bonus eligibility and odds boosts
CRM + AI
Targeted bonus campaigns by player segment
Gamification
Bonus rewards tied to missions and levels
BI + AI
Bonus cost and performance reporting
Affiliates
Affiliate-driven promotional campaigns

Configuration
Every operator runs different promotions. GMS Prime adapts to your commercial strategy instead of forcing a rigid bonus model.
Ready to Get Started?
Launch welcome offers, free spins and cashback campaigns that are easy to configure and simple for players to understand — all connected to the rest of your GMS Prime platform.
Talk to our team about your back office, your bonus strategy, or your migration timeline. We will walk you through the platform with your numbers, not a demo dataset.